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Articles to LIFT Your Life and Business

What You Should Know About Your Website’s Terms Of Use

Although it’s the likely most boring part of your website, having a well-thought-out Terms of Use page for your company’s website is a smart move. Your Terms of Use page sets the rules for your company’s website, and going without one opens your business up to a number of unnecessary risks. Also known as “Terms […]

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What’s In A Name? Frequently Asked Questions About Trademarks

When it comes to your company’s identity, nothing is more vital to your company than your name and logo. By developing a catchy name and snazzy logo for your business, you can quickly get your company recognized, remembered, and respected. Once you have come up with a winning name and logo, you will want to […]

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Use These Legal Agreements To Secure Your Intellectual Property 

Hiring independent contractors (ICs) can be an essential way to boost productivity and streamline your resources, especially during the startup phase, when you have limited access to capital and can’t afford to hire a full roster of employees. And even after your operation grows beyond its fledgling period, contractors are often vital for completing one-off […]

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Rethink Your Relationship With Boilerplate Legal Agreements

This is the third in an ongoing series covering the value legal agreements bring to your business beyond the surface. From boosting your bottom line and expanding your business to hiring the most talented team and improving every relationship you enter into; this series offers a comprehensive look at how effective legal agreements can enhance […]

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Here’s How to Protect and Capitalize On Your IP—Part 2

Intellectual Property (IP) is an integral part of many of today’s companies’ overall value. Indeed, studies show that up to 80% of the value of a typical business is IP, and as of 2020, more than 84%—$19 trillion—of the S&P 500’s market cap is represented by intangible assets like IP. However, even the biggest corporations […]

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Here’s How to Protect and Capitalize On Your IP—Part 1

Over the past two decades, the rise of smartphones, cloud computing, social media, and other internet-based technology has transformed how today’s largest companies are valued. In 2020, tech firms like Amazon, Facebook, and Apple dominated the list of the S&P 500’s top 10 largest companies by market capitalization, whereas back in 2000, that list was […]

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4 Warning Signs When Choosing a Trademark Registration Service—Part 2

When launching a new business, one of your first priorities should be to secure the appropriate legal protection for your company’s intellectual property (IP). Depending on the type of IP involved, this can require securing patents, trademarks, and/or copyrights. Among the very first IP elements you’ll want to protect is your company’s brand name and […]

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4 Warning Signs When Choosing a Trademark Registration Service—Part 1

When launching a new business, one of your first priorities should be to secure the appropriate legal protection for your company’s intellectual property (IP). Depending on the type of IP involved, this can require securing patents, trademarks, and/or copyrights. Among the very first IP elements you’ll want to protect is your company’s brand name and […]

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4 Legal Agreements No Startup Should Be Without

When starting a new business, putting the appropriate legal agreements in place is crucial for protecting your key assets and relationships. Yet it’s common for many new business owners to put off—or even entirely overlook—creating such agreements. You might not even know which documents are most needed. The following 4 agreements are among the most […]

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8 Advantages of Federally Registering Your Trademark

Given that intellectual property (IP) can make up a significant portion—sometimes up to 90%—of the total value of today’s companies, it’s essential that you do everything you can to protect these intangible assets. And one of the first IP elements you’ll want to protect are your company’s brand name and logo. To safeguard these brand […]

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Make Sure You Actually Own The Work You Pay Contractors To Produce

While hiring independent contractors (ICs) offers a range of valuable benefits in terms of cost savings and convenience, it also opens your business up to some unique legal and financial complications. This is particularly true when it comes to your company’s intellectual property (IP).  Unlike employees, with whom you generally own automatic copyrights to everything […]

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