For the love of your business

Articles to LIFT Your Life and Business

Industry-Based Business Marketing Strategies: Tailor-Fit Your Approach!

Marketing your small business can be difficult. Depending on your product or service, any particular strategy may or may not be the best fit for you. So how do you know where to begin? Fortunately, you don’t have to go it alone. Online resources such as Entrepreneur provide quick ways for you to assess your […]

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Overcoming Small Business Challenges through Operational Strategies

As with so many things in life, some of the same qualities that help small businesses succeed, can also lead to their demise. Fortunately, much of that risk can be lessened through operational excellence. For example, the owners and managers of small businesses often know each other before they go into business together. Sometimes, they’re […]

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How Can I Stop a Competitor from Poaching My Good Employees?

Due to the use of online marketing, business competition is fiercer than ever. This hypercompetitive environment causes many business owners to wonder how they can stop the poaching of their good employees. First and foremost, this is best accomplished by treating your employees great, paying wages on the higher end of the scale and creating […]

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Personal Growth as the Path to Support Financial Growth of Your Business

Many businesses can be started with a small financial investment. Online consignment, pet-sitting, and ride-share driver are just a few. But to grow your business, you need not just capital but internal insight. You need to understand just what makes you tick, otherwise the business will either quickly take over your life or it is […]

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Your Family Business Legacy Matters Enough to Do These Three Things

Your family-owned and run business can be the greatest gift or the greatest burden to the people you love, if and when something happens to you. If you’ve planned well and properly for your business to be continued, managed or sold, it will be the gift that keeps on giving and shows your family just […]

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The Benefits of a Business Succession Plan

When most people think about planning for death, they envision personal estate planning. But even if you are already proactive in that area, you may  not be finished if you own a business. Succession planning for business owners is at least as important as personal estate planning, maybe even more so because you have a […]

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Become More Successful by Recharging on Weekends

The “work hard, play hard” attitude has infiltrated American sportswear and music. And it can also be applied to our attitudes about the balance between our professional and personal lives. A study from Stanford University examined the effect of working long hours on productivity. The results may surprise you: Employees who regularly worked more than […]

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Common Ways to Finance a Small Business

If you have decided to take the plunge into the world of small business, you are likely evaluating finance options. Most businesses require some initial influx to cover startup costs. Before you embark on the exciting journey of owning a small business, however, it is important that you evaluate the financing options available to you. […]

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Do your family, friends or spouse see your business as a hobby and not a real deal business venture?

If you are relatively new in business, you may find that one of your biggest challenges is facing the reality that the people in your life aren’t taking your entrepreneurial endeavors seriously. This can show up in a variety of ways which undermine your success, including: Interrupting you when you’re trying to focus on your […]

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Never Underestimate the Power of an Older Employee

The inclusion of older employees in the workforce benefits companies, the economy, and the employees themselves. More people are choosing to work later in life, sometimes to delay retirement and boost their Social Security check. Often, however, mature workers choose work as a means to remain engaged and relevant. Contributions of Mature Employees Hiring, training, […]

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You Can Improve Your Work-Life Balance

A major topic of discussion in the business community is work-life balance. Business owners are concerned about this issue because they do not want quality employees to burn out; employees are concerned about this issue because they want to have meaningful personal lives, as well as purposeful jobs. The younger generations, in particular, actively pursue […]

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